Gary Vaynerchuk on the Future of Social Media and Social Media For Small Business

Check out this interview by ugurus with Gary Vaynerchuk as they discuss the future of Social Media and why most small business don’t win on Social Media platforms.

Big takeaways;

  • Marketers ruin everything
  • Social Media is a gateway drug to your landing page
  • Social Media takes a lot of time and money, two things most Small Businesses have
  • Authenticity is #1
  • Email Marketing returns are diminishing
  • Banner Ads don’t work
  • Yellow Pages is dead
  • Businesses are still doing things that make no sense out of habit
  • Video is still big and a huge opportunity
  • VaynerMedia is about 250 employees with 50 clients and now charging 50k/month to big brands

Why Guinness Beer Created the Guinness Book of World Records

Gary Vaynerchuk dropping some serious knowledge upon the attendees at the LIMRA/LOMA Social Media Conference for Financial Services 2013 #LLSMC

Gary talks about Guinness Beer creating the Guinness Book of World Records and why they did it. Watch below…

The key golden nugget here is people can create a blog about content their potential customers are interested in and not necessarily relevant to what they sell. As an example he says Life Insurance agents can create a blog about their local high school team and become the media source for that information and in being useful and bringing value can attract new customers indirectly.

**This video was filmed with Google Glass

Gary Vaynerchuk’s Five and a Half Hour Spreecast to Sell More Books

Gary Vaynerchuk took to Spreecast today to hit his followers with right hooks. The 5 1/2 hour spreecast was a Q&A/Push to get a shit ton of pre-orders to raise Amazon rankings..

And guess what it worked..

Watch the 5 1/2 hour Spreecast Jab Jab Jab Right Hook promo below..

Instagram Video: Why Vine is Dead #RIPvine

Check out this video on why Danny Vega with Heavy.com thinks Vine is dead with Instagram’s new Video update.

Do people really need multiple video apps? (Keek, Instagram, Vine)

Are you getting burnt out with all these apps doing the same thing and think eventually there will be social media consolidation?

vine vs instagram

Native Storytelling with Mashable vs Banner Ads and Pre Rolls

Check out Gary Vaynerchuck discuss his new partnership between VaynerMedia and Mashable in order to better tell stories for brands through native content.

Don’t Be a Social Media Douchebag and Try To Close on the First Date

Check out this video of Gary Vaynerchuk at the #somix2012 Conference doing a Q&A and teaching social media strategy in a live example.

B.J. Mendelson (Social Media Is Bullshit) Interview

B.J. Mendelson is interviewed in these videos and asked about what he shares in his book Social Media is Bullshit.

He points out that people shouldn’t blindly follow all the “social media experts” figure out what platform works for you and how you want to use it like “feeling good, connecting with people”…

Learn more about why he thinks Social Media is Bullshit and watch these videos.

Gary Vaynerchuk Jab Jab Jab Right Hook Book Interview Tour

Check out this latest video from The Make Money Online Show. Gary elaborates on why he wants to buy the NY Jets, talks about Facebook, Social Media, and his new book Jab Jab Jab Right Hook that is coming out this fall.

He is giving back to the community and doing a one a day interview series to help people leverage his brand name and use content marketing strategies he preaches before the book comes out. This interview series is a year long case study of what his book is about. “Jab Jab Jab Right Hook” – Give Give Give Ask…